Good afternoon, Natalie.

$68,640 net new ยท $15,680 expansion
Monthly Recurring Revenue
$84,320
โ†‘ +12.4% vs last period
3,204 new this month
Monthly Active Users
18,742
โ†‘ +8.1% vs last period
Avg. session: 4m 12s
Total Sessions
94,581
โ†‘ +5.7% vs last period
Industry avg: 46.2%
Bounce Rate
31.4%
โ†“ -3.2% vs last period
Revenue Over Time
Monthly Recurring Revenue โ€” last 12 months
MRR
Weekly Active Users
Current vs. 4-week avg
This week 4-week avg
Top Pages by Sessions
Page โ–ผ Sessions โ–ผ Avg. Time โ–ผ Bounce Rate โ–ผ
/dashboard18,4206m 34s14.2%
/pricing9,8472m 18s38.7%
/ (Home)8,3201m 52s52.1%
/features6,1043m 41s29.4%
/docs/getting-started5,8797m 12s18.6%
/blog4,2033m 05s44.8%
/changelog2,9402m 28s33.1%
Traffic Sources
Organic 38.4%
Direct 24.1%
Referral 17.8%
Email 11.3%
Social 5.9%
Paid 2.5%
Organic Search ยท 36,320 sessions
Direct ยท 22,794 sessions
Referral ยท 16,835 sessions
Email ยท 10,688 sessions
Social ยท 5,580 sessions
Paid Search ยท 2,364 sessions
Top Referrers
1Product Hunt4,210
2dev.to3,840
3Hacker News2,980
4Twitter/X2,104
5Github.com1,840
Recent Activity
New signup โ€” james.okeke@wrendigital.co โ€” Starter plan
14 min ago
New user James Okeke registered from Wren Digital. Source: organic search. Starter plan (free tier).
โฌ†๏ธ
Upgrade โ€” studio@meridianux.com โ€” Starter โ†’ Pro ($29/mo)
28 min ago
Meridian UX Studio upgraded from Starter to Pro plan. Monthly billing at $29/mo. Previously on free tier for 18 days.
๐ŸŽฏ
Goal reached โ€” Pricing page conversion hit 8.4% (target: 8.0%)
41 min ago
Conversion goal for /pricing exceeded target by 0.4 percentage points. Rolling 7-day average. Previous: 7.6%.
New signup โ€” priya.n@stackform.io โ€” Pro plan (annual)
1h ago
Priya Nair from Stackform signed up directly on Pro annual plan. Source: referral (Product Hunt).
โš ๏ธ
Spike detected โ€” /pricing ยท 420 sessions in 15 min ยท Source: HN front page
2h ago
Traffic spike on /pricing page. 420 sessions in 15 minutes. Source identified as Hacker News front page post. No performance degradation detected.
๐Ÿ’ณ
Churned โ€” account@launchpad-labs.com โ€” Pro plan ยท Reason: No response
3h ago
Launchpad Labs account churned from Pro plan. Cancellation reason: no response to renewal notices. Last active 12 days ago.
โฌ†๏ธ
Upgrade โ€” m.delacroix@luminary.studio โ€” Pro โ†’ Team ($79/mo)
5h ago
Marcus Delacroix at Luminary Studio upgraded to Team plan at $79/mo. Added 3 team seats. Previous MRR contribution: $29.
14 new users from Product Hunt campaign
8h ago
Batch signup: 14 new users attributed to the Product Hunt launch campaign. 9 Starter, 4 Pro, 1 Team plan.